Thursday, June 27, 2013

High Scalability : Leveraging Cloud Computing At Yelp - 102 Million Monthly Vistors And 39 Million Reviews

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In Q1 2013, Yelp had 102 million unique visitors (source: Google Analytics) including approximately 10 million unique mobile devices using the Yelp app on a monthly average basis. Yelpers have written more than 39 million rich, local reviews, making Yelp the leading local guide on everything from boutiques and mechanics to restaurants and dentists. With respect to data, one of the most unique things about Yelp is the variety of data: reviews, user profiles, business descriptions, menus, check-ins, food photos... the list goes on.  We have many ways to deal data, but today I’ll focus on how we handle offline data processing and analytics.

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